Old T-Shirts Make New Lives

Written by on March 1, 2010 in Entrepreneurship, Featured, North America - 21 Comments

My notoriously unsleeved laptop has seen its fair share of abuse, but it knows nothing in comparison to the approximately 17,000 people who are sex-trafficked into the United States each year. Laptop dents and scratches and the plight of sex-trafficked women might seem completely unrelated and a somewhat insensitive correlation to make, but due to the recent launch NYC’s the Longitude’s Hello Rewind social enterprise, the two actually have a lot in common.

For $49, Hello Rewind will send you a pre-paid envelope in which you are to place one of your most cherished old t-shirts. Think: high school musical, class of 2005, or the obligatory annual polar plunge t-shirt commemorating your bravery. Upon receiving your t-shirt, Hello Rewind will cut out the design material, sew it up with batting, felt, and velcro and transform it into a brand new laptop sleeve in just a few weeks.

Not only will you get a new use out of your old t-shirt that you could never bear to part with in the first place, but you will be helping the plight of the formerly sex-trafficked in the U.S. Proceeds from your purchase will go to Restore NYC, a non-profit organization that focuses on teaching English, marketable job skills, and other needs to recently rescued sex-workers in hopes that they can build a normal life. Many of the laptop sleeves are hand-crafted by these sex-trade survivors.

So why Hello Rewind? “Our name…is a nod to objects and lives – made anew,” the founders explain on their website.  Only launched this month, people are already asking for custom-designed lap top covers, ipod sleeves, and other products. It is a amazing how such a simple idea can go such a long way for so many. We really can – as their slogan states – “move the world forward one laptop sleeve at a time.”

Hello Rewind

Recycle old tees in cozy computer clothing


Ashley

Ashley is a friend of anyone who is fighting the good fight for social change. She has worked for environmental advocacy in Montana, poverty eradication in Guatemala, and peace and conflict resolution in Northern Ireland. She now lives in Bilbao in the Basque region of Spain where she teaches International Relations English and is pursuing her Masters in Language Acquisition in Multicultural Settings.

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  • http://michaelrad.posterous.com/ Michael Rad

    Human trafficking seems like its finally getting some much needed public exposure.. i also just learned about @nominetwork that also employs survivors of the sextrade in cambodia.. from what i understand employment is the best defense against this illicit industry. not to mention, the concept of reusing old / unused Tee's is great + this is def among the most creative reuse-es i've seen.

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    Every country in the world is affected by trafficking, whether as a country of origin, transit or destination for victims. UNODC, as guardian of the United Nations Convention against Transnational Organized Crime (UNTOC) and the Protocols thereto, assists States in their efforts to implement the Protocol to Prevent, Suppress and Punish Trafficking in Persons (Trafficking in Persons Protocol).

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