Retail shelves are already lined with a sea of red and pink, hearts and chocolates, stuffed teddy bears and any other consumer product that will make some lucky person`s heart melt on February 14th. Depending on who you talk to, Valentine’s Day is either an excellent opportunity to remind your special someone you love them, or another commercial gimmick to sell chocolate and diamonds. I propose a new purpose for Valentine`s day – February 14th is an opportunity for you to show that your care – not just about your special someone, but about the world – about someone half way around the world. This is something that we at Shopanthropic calls the #GlobalLove Campaign.
We`re talking about Valentine’s Day with a twist. The twist is that we are sharing love with those who need it around the world – the impoverished, the meek, the ones stuck in the poverty cycle. By shopping ethically, being aware of where your products are coming and the conditions they are made in, considering the environmental impact of the materials used in the everyday consumer good you use, donating to a microfinance fund that supports artisans in becoming self-sufficient and working towards a world where individuals working in developing countries receive fair wages for their efforts – you are caring for individuals globally.
At Shopanthropic, we believe we are working towards this mandate by supporting artisans, particularly women, in developing countries become self-sufficient. By encouraging them to use their craftsmanship to create viable businesses, supporting them for their continuous development and expanding their work, and helping them find the markets to sell these products to - we are caring for others.
So on and around February 14th tweet the term #Globallove and use Valentine’s Day as a chance to create some social change. To share some #Globallove with you, Shopanthropic is offering special prices with free shipping on entire their collection so this Valentine season consider buying an ethically-made or fair-trade gift for your special someone. Additionally, @enablechange and onwww.shopanthropic.com, we will be tweeting and blogging about topics relating to the #Globallove campaign.
This February spread the love by supporting the #Globallove campaign for Valentine’s Day.